Relation between Entrepreneur and New Venture Essay

A Quick Tour of Jupiters Moons

A Quick Tour of Jupiters Moons Meet the Moons of Jupiter The planet Jupiterâ is the biggest world in the nearby planetary group. It has in any event 67 known moons and a slight dusty ring. Its four biggest moons are known as the Galileans, after space expert ​Galileo Galilei, who found them in 1610. The individual moon names are Callisto, Europa, ​Ganymede, and Io, and originate from Greek folklore. In spite of the fact that cosmologists examined them widely starting from the earliest stage, wasnt until the principal rocket investigations of the Jupiter framework that we knew how abnormal these little universes are. The primary rocket to picture them were the Voyager tests in 1979. From that point forward, these four worldsâ have been investigated by the Galileo, Cassini and New Horizons missions, which gave amazingly great perspectives on these little moons. The Hubble Space Telescope has additionally considered and imaged Jupiter and the Galileans ordinarily. The Juno crucial Jupiter, which showed up in summer 2016, will give more pictures of these minor universes as it circles around the goliath planet taking pictures and data.â Investigate the Galileans Io is the nearest moon to Jupiter and, at 2,263 miles over, is the second littlest of the Galilean satellites. It is regularly called the â€Å"Pizza Moon† on the grounds that its bright surface resembles a pizza pie. Planetary researchers discovered it was a volcanic world in 1979â when the Voyager 1 and 2 shuttle flew by and caught the first very close pictures. Io has more than 400 volcanoes that regurgitate sulfur and sulfur dioxide over the surface, toâ give it that beautiful look. Since these volcanoes are continually repaving Io, planetary researchers state that its surface isâ geologically young.â Europa is the littlest of the Galilean moons. It quantifies just 1,972 miles acrossâ and is made for the most part of rock. Europa’s surface is a thick layer of ice, and underneath it,â there might be a salty expanse of water aboutâ 60 miles down. Once in a while Europaâ sends tufts of water outâ into wellsprings that tower in excess of 100 miles over the surface. Those tufts have been found in information sent back by Hubble Space Telescope. Europa is frequently referenced as a spot that could be livable for certain types of life. It has a vitality source, just as natural material that could help in the development of life, in addition to a lot of water. Regardless of whether it is or not stays an open inquiry. Space experts have since quite a while ago discussed sending missions to Europa to scan for proof of life. Ganymede is the biggest moon in the nearby planetary group, estimating 3,273 miles over. It’s made for the most part of rock and has a layer of salt water in excess of 120 miles underneath the cratered and dried up surface. Ganymede’s scene is separated between two sorts of landforms: old cratered locales which are dull shaded, and more youthful zones containing notches and edges. Planetary researchers found an extremely flimsy air on Ganymede, and it’s the main moon known so far that has its own attractive field. Callisto is the third-biggest moon in the nearby planetary group and, at 2,995 miles in distance across, is about a similar size as the planet Mercury (which is a little more than 3,031 miles over). It’s the most far off of the four Galilean moons. Callisto’s surface discloses to us that it was shelled since its commencement. Its 60-mile thick surface is secured with cavities. That recommends the frosty outside layer is old and hasn’t been reemerged through ice volcanism. There might be a subsurface water sea on Callisto, yet conditions for life to emerge there are less good than for neighboring Europa.â Discovering Jupiters Moons From Your Back Yard At whatever point Jupiter is noticeable in the evening time sky, attempt to locate the Galilean moons. Jupiter itself is very brilliant, and its moons will look like little spots on either side of it. Under great dull skies, they can be seen through a couple of binoculars. A great terrace type telescopeâ will give a superior view, and for the devoted stargazer, a bigger telescope will show the moons AND highlights in Jupiter’s vivid mists.

Smith, Margaret Chase

Smith, Margaret Chase Smith, Margaret Chase, 1897â€"1995, U.S. senator from Maine (1949â€"73), b. Skowhegan, Maine. She taught school briefly and then worked (1919â€"28) on the Skowhegan weekly newspaper. In 1930 she married Clyde Smith, the publisher of the paper, and upon his election as a U.S. representative served in Washington as his secretary, researcher, and office manager. Active in Republican party politics, she was elected after the death of her husband in 1940 to finish his unexpired term, becoming Maine's first congresswoman. She was reelected four times. Noted for her integrity and independence, she was elected U.S. senator in 1948 and reelected in 1954, 1960, and 1966. She was unexpectedly defeated in the 1972 election by her Democratic opponent. See biography by J. Sherman (2000); E. Fitzpatrick, The Highest Glass Ceiling: Women's Quest for the American Presidency (2016). The Columbia Electronic Encyclopedia, 6th ed. Copyright © 2012, Columbia University Press. All rights reserved . See more Encyclopedia articles on: U.S. History: Biographies

Platos 4 Virtues - 1406 Words

The Four Virtues of the Republic In the Republic, Plato sets up a framework to help us establish what the four virtues are, and their relationship between them to both the city and the soul. According to Plato, the four virtues are wisdom, courage, moderation, and justice. There are three classes within the city: guardians, auxiliaries, and artisans; and three parts within the soul include intellect, high-spirited, and appetitive. By understanding the different classes of the city or parts of the soul, one will be able to appreciate how the virtues attribute to each one specifically. Book II of the Republic opens with Plato’s two brothers, both who want to know which is the better life to live: the just or the unjust. First, Socrates†¦show more content†¦For Plato, â€Å"Justice, I think, is exactly what we said must be established throughout the city when we were founding it†¦everyone must practice one of the occupations in the city for which he is naturally best suited† (Cahn 147). This only happens when the city is not in a state of internal conflict with itself allowing the highest principle, good, to be seen; making it the most unified, therefore being just. Since the proper order of the city has now been established, it is time to turn inward to one’s soul to determine where justice and injustice might lie, and what the difference is between the two. Plato believes, â€Å"if an individual has these same three parts in his soul, we will expect him to be correctly called by the same names as the city if he has the same conditions in them† (Cahn 148). Now that Plato has found the four virtues within the larger environment of the city, he now wants to investigate their relationship to the smaller environment of the soul. The first part of the soul that calculates is considered rational by having the ability to make good judgment, known as its intellect. The second part of the soul that desires certain indulgences and pleasures; such as, food, drink, and sex, is considered irrational and is known as its appetitive part. The third part of the soul is known as the high-spirited, which allows a person to get angry by giving way to the use of their emotions. The appetite of one’s soul draws a personShow MoreRelatedAristotle s Theory Of Virtue1493 Words   |  6 Pageswhat virtue is. Aristotle’s definition of virtue can be described as the as the â€Å"state of character concerned with choice, lying in a mean relative to us, this being determined by reason and by that reason by which the man of practical wisdom would determine it† (Nicomachean Ethics, 31). In addition to that, Aristotle illustrates two types of virtue that stem from his primary idea; moral and intellectual virtue. Ari stotle expounds moral virtue as actualizing from habit, in which the virtue cannotRead MoreExamining the Ethics of Plato and Aristotle Essay1063 Words   |  5 Pagesfive fundamental concepts of Plato and Aristotle before providing my own opinion and view on their ethics. I will concentrate on their theories on the good life as a life of justice, censorship, knowledge and the good life. I will first examine Plato’s ethics. Plato was a philosopher who was both a rationalist and absolutist. According to his view, people must be schooled to acquire certain kinds of knowledge i.e. mathematics, philosophy and so forth. This training will give them the capacity toRead More Aristotle vs. Plato Essay1408 Words   |  6 Pagesrenders excellent the thing of which it is a function is Plato’s definition of virtue. What does this definition really mean though? Plato and Aristotle both had their own unique arguments devoted to the topic at hand, and their own ways of describing what virtue really is. Defining virtue may seem to be an easy taste, but to truly understand the arguments behind the definition can prove to be very challenging.   Ã‚  Ã‚  Ã‚  Ã‚  Before discussing virtue, the sole must first be considered. There are three typesRead MorePlato and Aristotle: a Comparison Essay1641 Words   |  7 Pagesthe name forms to these particular ideals. Platos philosophy was centered on his famous Theory of Forms, or Theory of Ideas. The theory is based on the observation that there must be some universal quality that all things classed under a single name share in common. For instance, a tulip is beautiful in a very different way from a human, but both the tulip and the human must share something in common if we are to call them both beautiful. Platos answer is that they share in common the FormRead MoreSocrates as Philosopher King Essay1709 Words   |  7 Pagesphilosophical inquiry that still lingers to this day.   In Book Seven of Platos The Republic, Socrates outlines his perfect regime.   According to Socrates, an enlightened Philosopher-King must rule such a regime.   Now suppose this Republic actua lly came into being, and Socrates was asked to rule it as a Philosopher King.   Would he?   Answering this begs three important questions:   Is Socrates a true philosopher?   Does he have the appropriate virtues?   Finally, and most importantly, if Socrates has the capacityRead MoreEssay on Tragedy of Alcibiades in Platos Symposium1605 Words   |  7 PagesAlcibiades in Platos Symposium In Symposium, a selection from The Dialogues of Plato, Plato uses historical allusions to demonstrate Alcibiades’ frustration with both social expectations for the phallus and his inability to meet these expectations. Alcibiades’ inability to have a productive sexual relationship effectively castrates him and demonstrates the impotence caused by an overemphasis on eroticism. The tragedy of Alcibiades is that he realizes he is unable to gain virtue through sexualRead MoreVirtue Ethics Theory Essay1459 Words   |  6 Pagessuperstition over logic and reason. 3. What is the primary focus of the virtue of ethics theory? -The primary focus is one’s character, especially the personal disposition to act well in various circumstances. What really guides our behavior as humans is not ultimately self-centeredness or explicit commitments to moral rules or results but rather the deep patterns of each of our personalities and behaviors. 4. What was the ancient Greeks’ assumption about the meaning or purpose of lifeRead MoreComparison: Allegory of the Cave and the Myth of the Metals1171 Words   |  5 Pagesand working together for the greater good of the state. The question, however, remains: How does one achieve Plato’s ideal state when there is evil and deception in the world? In answering this question, Plato puts forth two arguments: an allegory to describe the complexities and necessities of reality, and a royal lie to carry out the ideal form of civilization. In this paper, I argue Plato’s Allegory of the Cave justifies the need for a royal lie found in the Myth of the Metals, for the royal lieRead MorePlato s Interpretation Of Utopia1630 Words   |  7 Pagesplays in their comprehensions of politics, differentiating between the kinds of reason and politics produced as a result. Plato is regarded as the first writer of political philosophy while Aristotle is recognised as the first political scientist. Plato’s interpretation of Utopia is founded upon the existence of three separate classes: the producers, the auxiliaries and the guardians. Plato envisions the guardians as wise rulers whom are best placed in positions of absolute authority. Plato understoodRead MoreThe City-State Analogy in the Republic2769 Words   |  12 PagesI. Introduction Plato’s definition of justice in The Republic1 is based upon his division of the individual soul (psychÄ“) and the state (polis) into three mutually interrelated parts. In this essay I will examine the structure of Plato’s analogy between the soul and the state in order to determine whether it is able to support a meaningful definition of justice in spite of charges of circularity and incoherence that are levelled against it. I will begin by considering Plato’s argument for the division

As Eric Schlosser Once Stated In An Interview, “Fast Food

As Eric Schlosser once stated in an interview, â€Å"Fast food is popular because it’s convenient, it’s cheap, and it tastes good. But the real cost of eating fast food never appears on the menu.† (Interview with Eric Schlosser, 2017, Q3). Fast food is very popular around the world and has been around for a very long time, but the question that should be asked is, is fast food hurting Americans or helping them? The history of fast food did not start at the same point in time as the history of McDonald’s. In fact, the name and location of the first fast food restaurant are lost to history, but it might have been in Ancient Rome. (â€Å"The History of Fast Food in America†, n.d., para.1). McDonald’s was not the first fast food restaurant to open in†¦show more content†¦One comparison showed that fries (regular) from Dairy Queen White Castle were worse in comparison with fries from Sonic. Dairy Queen fries had 730 calories, 33 grams of total fat, 100 grams of carbs, and 1530 grams of sodium. Yikes! Moreover, White Castle fries had 700 calories, 34 grams of total fat, 89 grams of carbs, and 560 grams of sodium. Sonic had 280 calories, 11 grams of total fat, 42 grams of carbs, and 135 grams of sodium. Several of these problems results in obesity, high blood pressure, diabetes, etc. A large number of obesity results come from fast food restaurants. â€Å"Hundreds of millions of people buy fast food every day without giving it much thought, unaware of the subtle and not so subtle ramifications of their purchases. They rarely consider where this food came from, how it was made, what it is doing to the community around them.† (Schlosser, 2001, p.10). Opponents of placing nutritional values on menus say that it would have a negative economic impact on the fast food industry. Although placing nutritional values would have a negative economic impact on the fast food industry, laws should be passed in the United Sta tes requiring nutritional values to be on fast food menus because of theShow MoreRelatedFast Food Nation, by Eric Schlosser Essay1928 Words   |  8 Pagesmost shocking books of the generation is Eric Schlosser’s Fast Food Nation. The novel includes two sections, The American Way and Meat and Potatoes,† that aid him in describing the history and people who have helped shape up the basics of the â€Å"McWorld.† Fast Food Nation jumps into action at the beginning of the novel with a discussion of Carl N. Karcher and the McDonald’s brothers. He explores their roles as â€Å"Gods† of the fast-food industry. Schlosser then visits Colorado Springs and investigatesRead MoreFood Additives: The Reason Behind American Obesity Essay2126 Words   |  9 Pagesevery three adults†¦ Partially responsible for this is food additives which have been used for thousands of years, even in prehistoric times. Our ancestors discovered that large amounts of sugar help ed preserve fruit and the use of salt preserved meat and fish. The ancient Egyptians used sulfites to stop bacterial growth and fermentation in wine. Today, salt, sugar, and high fructose corn syrup are by far the most widely used additives. The role of food additives has become more prominent in recent yearsRead MoreThe Gilded Age Of America1621 Words   |  7 Pagesand that it didn t favor certain shippers over others. This was an important event in American history because it was the first federal agency that was made with the intent to regulate economic activity. Although it was stated with good intentions, it wasn t as successful as once hoped due to the fact that it didn t have the power to establish its own rates, so it had little impact on railroad practices. Another piece of legislation that tried to improve economic regulations was the Sherman AntitrustRead MoreMcdonals Kotlers Changes4578 Words   |  19 Pagesclose to home when we were discussing what organization we w ant to examine and research. McDonald’s sparked our interest as we believe there is probably not one person in the classroom, or even in the whole institute of IDC that has never ate at least once at a McDonald’s chain or who has never seen their famous â€Å"M† logo sign off the interstate highway in any country in the world visited, and last but not least, we don’t believe there is one person who has never heard of the overwhelming backlash McDonald’s

Marketing Plan for Dell Inc Free Essays

string(129) " trend is that most businesses are shifting to green marketing which involves producing more environmentally conscious products\." 1. Introduction Today computer industry has become one of the most attractive industries both in terms of growth and viability. It is also considered as one of those industries where it is so hard to survive for the companies in it. We will write a custom essay sample on Marketing Plan for Dell Inc or any similar topic only for you Order Now The prevalence of the likes of HP, Dell Inc. and IBM has resulted in the fierce competition in this industry. These abovementioned companies struggle to win more market share or to be the best player in the industry. These report analysis situation analysis, SWOT analysis of Dell Inc. long with the environmental factors which could be potential influence on its current and future business operations. . It also illustrates the company’s future objectives and also marketing strategies set to achieve those objectives and to ensure that the company is one of the industry leaders. 2. Background It was initially named as â€Å"PCs Limited†, and then converted into the Dell Company which was named after the Michael Dell, who founded the company in 1984, when he was a student at the University of Texas at Austin. That’s Michael Dell who came up first with the idea or belief that selling personal computer systems directly to customers enables them to better understand customers’ needs and helps them to offer the best solutions to meet those needs. It was in 1985 when M. Dell’s company first manufactured their initial computer which was sold for US $795. Dell’s â€Å"PCs Limited† company would assemble computer units based each individual’s needs, orders or selections. That would give customers pretty much affordable price and more convenience than having to assemble those components on their own. Despite the fact that it wasn’t the first company to apply this method, it was almost the first to accomplish it. Even in its first year of trading, the company managed to reach pretty much admirable sales, approximately amounted to $73 million. In 1988, the company was given the name of the Dell, founder of the company. Following 2 years, they decided to phase out their direct selling method, and start using warehouse clubs or computer stores to sell their computers. Realizing that it didn’t bring any success, they got back to their more effective direct-to-consumer model. In 1996, the customers were offered another convenience, which is a website through which consumers could buy the company’s products virtually. In 2002, the company expanded through entering the other markets such as television, audio players and printers. Since 2003, the company has been operating under the name of Dell Inc. (Michael Dell, 2012) 3. Current situation and business performance Since its emergence in 1984, the company has not just struggled to survive in competitive computer market but also been able to dominate the market to some extent. Now it’s not just a company with $ 1000 capital as it used to be initially, but has turned into a huge multinational computer technology corporation which is currently producing top-quality lap-tops, netbooks, PCs, printers, scanners and other computer-related products. Dell Inc. has been growing remarkably in terms of both customerbase and acquisitions. Atpresent it employs approximately 105000 people around the world. The CAO of the company is Michael Dell, American businessman. Dell Company is famous mainly for its ability to apply direct-sales model and its â€Å"configure to order† approach. Specifically, it can configure individual PCs based on customer specifications or order. (Michael Dell, 2012) 4. Marketing Environmental Analysis of Dell Marketing environment refers to the outside factors that can be influence on the company’s ability to develop and maintain successful customer relationships with their target market. Those forces include competitors, demographics, economic, political/legal, sociocultural, technological and global ones. 4. 1Competitors Prevalence of tough competitors such as HP Company, IBM Corporation, and Apple Inc. have always struggled with Dell Inc. or capturing customers and securing more market share. (Michael Dell, 2012) Hewlett Packard Company leads in the industry based on its market share with 27. 3 %. The second place belongs to Dell Inc. with slightly lower percentage, 26. 3 %. The other competitors, IBM and Apple Inc. have 14. 9 % and 8. 5 % market shares respectively. (Lord, R. , 2005)They all offer massive capabilities and are financially fit. This can affect the Dell’s ability to operate its business successfully. 4. 2Demographics Dell Inc. ’s products are currently sold in every corner of the world. That is why; the company has diversity of customers. Its products are mainly tailored and offered to business professionals, doctors and others who might need multiple computers. The reason why the company put more emphasis on this segment is because 40% of its overall sales come from this segment. Dell Inc. ’s products have mostly been purchased by women for the last decade. This trend is soaring. Those women are mainly the owners of small businesses or work in management positions. 4. 3 Economic Economic factors are also considered as a crucial part of marketing environment that could influence on the level businesses or industry operates. Market and Demand Selling prices, economic situation, disposable household income, product advancements and availability of substitute products are considered as the determinants of demand. Statistics say that the demand for computer industry has been declining in the last 5 years by 3. 2% annually. (IBIS World 2010) However, this trend is estimated or predicted to shift into a positive side. According to the speculations, the global industry is forecasted to grow by 6. 2% annually at average. 4. 4 Political/ Legal Like any other industries, computer industry is also under the control of political and legal regulations. Those radio frequency emissions regulatory, the anti-trust regulatory, the import-export regulatory agencies are in charge of regulating each single activity in computer industry. 4. 5Sociocultural Societal trends are continuously shifting in this computer industry. Consumers have switched to laptops from desktop computers which were in high demand few years ago. Yet, the Emergence of I-pods and other computer type systems are going to bring about another societal trend in the industry. Another changing trend is that most businesses are shifting to green marketing which involves producing more environmentally conscious products. You read "Marketing Plan for Dell Inc" in category "Essay examples" Computer industry has also not been exception to that change. To reinforce this statement, we can take Dell Inc. ’s recycle model. The company offers recycling old computers thereby contribute to environmental welfare. Another example would be HP’s new model of computers that would consume much lower energies than the rest of the typical computers. 4. 6Technological Admittedly, computer industry experienced considerable developments. Constant innovations and changes on products are being made by the companies in the computer industry. It is unquestionably crucial for Dell Inc. o keep up with technological shifts so as to survive in the competitive industry. Wildly usage of e-commerce generating great loads of sales shows the importance of keeping track of technological innovations. 5. Target Audience In today’s world, businesses are facing numerous challenges because of the harsh competition caused by the development of globalization. Thus, it has become very tou gh task for companies to survive or to be the best player in their industries. At present businesses are required to be competent in all spheres of their operations. Targeting the right market segment has also become one of the key factors for any sort of business. Therefore most companies are putting a lot of stress on considering their target market. Dell Inc. is also one of those companies. Its target market incorporates 4 segments. 1)Home and home offices 2)Small and medium businesses 3)Large businesses 4)Governmental and educational institutions, namely: †¢Home and home offices segment consists of individual customers who want to buy computers or other related peripherals for the use at home. These groups of customers are not price conscious. They mostly focus on the word of mouth when considering specific products. Approximately 10% of the Dell’s overall sales come from this segment. †¢Small and medium business Companies employing 1 to 3500 people are called medium or small businesses. Dell Inc. is not keen on serving these customer groups. Hence, only 10% of its overall sales are grossed from this segment. †¢Large businesses are companies employing more than 3500 people, are the main target customers Dell usually serves. Therefore, the company grabs almost 75% of its total sales from large businesses. Obviously, the company has already established solid relationships with large companies. †¢Dell Inc. doesn’t put a lot of stress on serving governmental and educational institutions. Hence, only 5% of its overall sales come from this customer group. (Fawcett, S. B. , Paine-Andrews, A. , Francisco, V. , Richter, K. P. , Lewis, R. K. , Williams, E. L. , Harris, K. J. , Winter-Green, K. , in collaboration with Bradley, B. and Copple, J. (2001) 6. Understanding the strengths and weaknesses of the business 6. 1 Strengths The Dell Inc. is one of the most popular and strongest companies in the world. Its strengths over the competitors enable the company to maintain successful business operations. Some of those strengths will be stated below: -Dell Inc. is the largest PC maker throughout the world, which is why it has strong brand equity. In turn, the strong brand equity would serve the company as a good assistance to attract and capture new customers more easily. (Michael Dell, 2012) -One of the greatest strengths of the company is that it owns expertise on applying direct to consumer model which has unquestionably been the key for the company’s current sustainable position in the computer industry. (Wolf, T. , 1990). The company achieves cost reduction through not including middlemen or retailers during the process of getting the products to the customers. Through this approach, the company manages to better understand customer needs, wants and to deliver superior customer value. Moreover, it enables the company to win the trust and loyalty from customers and to maintain long-term relationships with them. Another strength of the Dell Inc. is that it achieves cost reduction through maintaining sound relationship with its suppliers. This lowered cost will make it easier for the company to capture more customers, thereby increase its market share. Fawcett, S. B. , Paine-Andrews, A. , Francisco, V. , Richter, K. P. , Lewis, R. K. , Williams, E. L. , Harris, K. J. , Winter-Green, K. , in collaboration with Bradley, B. and Copple, J. , 2001) -Another great thing about the Dell Inc. is that it offers free repair and technical support. -It uses Internet as it applies direct model which gives customers co nvenience in terms of lower cost and saved time. This certainly does entail customer’s add-value which is incredibly important in retaining customers. Finally, Dell Inc. has been able to establish sound relationships with large companies could be potential buyers of its products. Statistics say that its 75% sales are geared form the large business organizations. 6. 2 Weaknesses As an each business has certain weak point, so does Dell Inc. One of them would be its dependency on its suppliers. Dell Inc. usuallybuys the components from large suppliers which constitute very few numbers all over the world. That makes it just impossible for Dell Inc. to switch its suppliers. (Berkowitz, W. R. , 1999). -Another weakness of the company would be the fact that it doesn’t usually set links with retailers or middlemen as it mainly uses direct to consumer model. Another weak point of the Dell Inc. s that it doesn’t usually put enough stress on serving college students as only 5% of its sales are grossed from this segment. The company needs to establish better relationships with educational institutions son as to increase its market share. (Michael Dell, 2012) The other weak point of the Dell Inc. is that it doesn’t enable its customers to physically t ouch or see the product they want to purchase. (Fawcett, S. B. , Claassen, L. , Thurman, T. , Whitney, H. , and Cheng, H. , 2003) Customers can not just go to the retail store and come back home with a lap-top in a single trip. They are going have to have to wait for some days before their computers are customized to their needs. (Berkowitz, W. R. ,1999). 6. 3 Opportunities Dell Inc. is becoming one of the dominant companies in the industry with higher level of opportunities than its competitors do. Diversification strategy initiated by Michael Dell, CAO of Dell Inc. , has improved the company’s opportunities to make a growth in sales, to capture much more customers than it used to. The strategy was applied by adding different sorts of computer-related products into its range. Those would be printers, scanners and other products. Furthermore, demand for PCs is continuously increasing. (Fawcett, S. B. , Claassen, L. , Thurman, T. , Whitney, H. , and Cheng, H. , 2003) This means that the company has pretty good chance of succeeding in the industry. It’s worthwhile to mention that internet has been playing the most crucial role in the Dell Inc. ’s current achievements in its business performance. Internet is crucial as it’s become an interface between the company and customers. It enables customers to make orders to the company virtually without having to go to the retail stores, wasting their time, effort and money. (Berkowitz, W. R. , 1999). . 4 Threats Porter’s five forces model illustrates possible threats for Dell Inc. According to Michael Dell, it has been very tough task for the computer companies to stay in a strong position for long. The development of wireless networks, the influence of internet has changed the competitive landscape of the industry. He says: â€Å"one of th e biggest threats is the changing computing model. These forces might be influence on the company’s ability to serve its customers and gear profits. They are the following forces: -Threat of new entrants -Threat of substitute products or services -Threat of competitive rivalry Threats of new entrants The fact that computer industry has been yielding admirable returns is the key reason why new firms are attracted to it. The entrants tend to share the profits in the industry. This means that they are real threats for the companies within the industry. (Lord, R. ,2005)However extensive capital outlay required for entering into the computer industry prevents possible new entrants from even considering this industry. That’s why Dell Inc. doesn’t have to worry about the threats of new entrants. (Fawcett, S. B. , Claassen, L. , Thurman, T. , Whitney, H. , and Cheng, H. , 2003) †¢Threats of Substitution Prevalence of many substitute products can pose very big threat to any company. Dell Inc. has also to think about coping with substitute products’ possible effects on its business performance. Emergence of phones which can replace computers is currently one of the biggest threats for computer companies including Dell Inc. At present most people prefer to have IPhones or other sort of phones rather than carrying lap-tops. The fact that modernphones can perform virtually all computer functions makes customers want to have them even more. Specifically, at present most phones can be used for internet, e-mail, and social media. This is more likely to cause uncertainty in the future of the likes of Dell Inc. †¢Threats from Competitors Clearly competitors also pose big threats to the Dell Inc. HP, IBM Inc. are examples for those main competitors of the Dell Inc. They always fight to secure greater market share through cost reductions, economies of scale or strategic business partnership. This tough competition makes it even harder for the Dell Inc. to stay alive or to be the best player in the industry. (Lord, R. , 2005) The objectives: -To increase its market share by 25% within 1 year -To turn the company into the best player To increase the consumers’ awareness on the company’s brand (Unterman, I. , Davis, R. H. , 1994). As any sort of company has specific objectives, Dell Inc. has also certain objectives set forth so as to maintain and build sustainable and viable business operations. One of the most primary objectives of the company is to achieve more market share in the following yea r. It is planning to attain 25% more market share than its current state. Even though it is clear that the main objective of any company is to capture more market share, attaining this goal will come with challenges. (Unterman, I. , Davis, R. H. , 1994). The company has to offer much better quality products and services at relatively low cost than the competitors do. The company is also planning to be the best player in the computer industry. This objective is interrelated to the previous one. Specifically, gaining more market share than any other competitors enables the company to turn into the best player in the Industry. (Unterman, I. , Davis, R. H. , 1994). Increasing the consumers’ brand awareness is unquestionably the most crucial objective that must be achieved by any company, because without gaining high levels of brand awareness, the company cannot generate enough sales. Unterman, I. , Davis, R. H. , 1994). In other words only higher level of brand awareness can entail greater market share which in turn can enable the company to be one of the leading players in the computer Industry. 7. Marketing strategy Any company regardless of its position in its industry should continually update its marketing strategies so as to maintain long-term successful business operations and to attain a competitive edge which is unquestionably crucial in today’s business world. Dell Inc. lso has to employ marketing strategies in order to enhance its competitiveness and maintain its long-term leadership in the computer industry. (IBIS World, 2010). Usually, marketing strategies are of assistance for companies which want to achieve their organizational goals such as reaching more market share and higher customers’ brand awareness. Dell Inc. ’s marketing strategy also helps it to achieve its objectives such as being the low cost leader of computer products and also differentiating its offerings. (Michael Dell, 2012) Dell Inc. employs different types of marketing strategies which will be mentioned further. Dell capitalizes on differentiation strategy. To be more specific, it differentiates its offerings to various market segments based on the needs and wants of those customer groups. For example, computers designed for large businesses may vary from those designed for home users or educational institutions. (Barry, B. W. , 1998) 8. Positioning strategy Dell Inc. has been able to position itself in the computer industry. Its position strategy is based on its competence to sell its products directly to customers rather than involving retailers or other intermediaries in this process. This position strategy can help the company to achieve the following things: -Building the most efficient bridge to the customers -Becoming low-cost leader -Develop build-to-order efficiencies Relationship management strategy Dell capitalizes on information technologies when utilizing its relationship marketing strategy. It uses both customer relationship management (CRM) and partner relationship management(PRM). These strategies help the company to better understand customer needs and wants and deliver offerings accordingly. It also helps the company to achieve cost reduction through maintaining good relationships with its suppliers. This in turn allows the Dell Inc. to capture more customers more easily. (Wolf, T. , 1990). 9. Conclusion To sum up, at present, the world is witnessing remarkable development and growth in the computer industry. Companies are doing their best to offer the best quality products at reasonably lower costs. This has made it very difficult task for them to stay alive in their harsh industry. They have to establish the right strategies to attain their goals, to capitalize on their opportunities and to cope with the threats. The report summarized the Dell Inc. ’s objectives and strategies which could help the company to attain its goals. How to cite Marketing Plan for Dell Inc, Essay examples

The Story of Yingying features Essay Example

The Story of Yingying features Paper The Story of Yingying features two characters who approach their relationship from different moral perspectives. The two live in an ancient Chinese world in which complexities attend their individual stations in different ways that conspire to keep them apart. Zhang is a scholar who has little money but who holds the promise of becoming distinguished in his academic pursuits. Yingying, by contrast, is an aristocrat whose parents have already drafted her future as it regards whom she will marry. The circumstances under which they meet merely complicate the aspect of reality. Close attention to the action of the text will clearly demonstrate, however, that they also serve to reveal the true characters of each of the lovers and the depth to which their affections run. For though their romance’s end might have been socially inevitable and might have been the force behind the moral dilemmas they face, the two characters differ at the end in their consideration for each other. Zhang proves himself to be a profligate who has falsely won the affection of Yingying and broken her heart. Yingying, on the other hand, demonstrates constancy in her affections for Zhang. Therefore, while Zhang belies his true intentions and debases his nobility, Yingying distinguishes herself as a paragon of true fidelity. The character of Zhang the scholar might be seen as enigmatic from the beginning. Several considerations make it necessary for the reader to question his actions as soon as the story starts. He is introduced as a focused individual—a scholar who has through intense study prepared himself for the imperial examinations. We will write a custom essay sample on The Story of Yingying features specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Story of Yingying features specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Story of Yingying features specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Viewing this demonstration by Zhang of his (apparent) academic dedication, the reader feels a level of respect for the young man who seems determined to distinguish himself by furthering his studies. However, when he falls precipitately in love with Yingying upon first seeing her, the reader is inclined to become suspect of the intentions of a man who would fall so quickly. Zhang has, after all, seen only Yingying’s face and body; he has not had occasion to study her character. His amazement at seeing her announces two possibilities about him. The first possibility is that perhaps he has not been as exposed to the world as the reader has once believed. It is, of course, necessary to keep in mind the context of the situation. As a male youth of that era in China, Zhang may have been traditionally kept away from beautiful women of court. He may also have lacked opportunity, by virtue of his station, to be in the presence of a young woman of cultured upbringing and who possesses such physical enhancements to her natural beauty. Rather, he may have been privy only to the raw (and probably debased) femininity of the common servant girl—or perhaps he (as a scholar) had been kept away from women altogether. These scenarios are all indicative of innocence on the part of Zhang, and therefore his reaction to Yingying might be seen not as mere lechery but a true and flattering response to the sight of a well-groomed and naturally beautiful young woman. His character, in this light, remains noble. However, the second possibility is that, perhaps as a man of the world, Zhang has been exposed to the sights of beautiful women and knows the physical pleasures that might be had in the company of one. His reaction to her beauty in such a case might be seen as an ignoble act that causes his mind to conjure ways of defiling this woman. Jumping forward a bit in the story (to the scene in which Zheng is about to leave for his examination) hints that such behavior might even be tacitly expected of men within the period and in that land. Yingying, who suspects that Zheng is about to leave her forever, says to him, â€Å"To seduce someone and then abandon her is perfectly natural, and it would be presumptuous of me to resent it. It would be an act of charity on your part if, having first seduced me, you were to go through with it and fulfill your oath of lifelong devotion† (Zhen, 1978). This gives credence to an idea that Zhang might very well have been aware that such actions are expected, and had been planning from the beginning merely to seduce Yingying with promises and leave her.

Europe And The U.S Example

Europe And The U.S Example Europe And The U.S – Coursework Example Background Differences in Europe and the U.S al Affiliation) There are slight differences between urban planning in America and in Europe and particularly in Germany. For example, the urban planning approach adopted in Germany is more self-sufficient than the one employed by their American counterparts. In Germany, urban planning is founded on principles that everything that a person requires in their day to day life is integrated. This means that urban planning in Germany ensures that schools, parks, religious centers, banks, supermarkets and other essential services and are connected to a means of public transport for easy accessibility and connectivity between work and home. During the planning stage, the type of buildings to be situated in specific areas are pre-determined coupled with their connectivity to public transport. For instance, planners draft up the locations of schools, restaurants, parks and enter into a legal agreement with the companies that provide public transpor t, like bus companies, which will serve the members of that town. This ensures connectivity between work and home. However, in the U.S, many residential areas have not been fitted with such a set- up, evidenced by the lack of schools, restaurants and other important establishments necessary for their day to day routines. Urban planning in the U.S does not adopt a comprehensive approach, meaning that at it is harder to access some social services like recreation parks due to distance.According to Evans, planning in Europe is so structured such that it is very hard for a person to be permitted by the city to establish a home in an area that the city has not designed as a residential area. This means that it is nearly impossible to reside in an area that is not under a development plan of a city and consequently, an area where a resident may be unable to access basic services like public transport. However in the U.S, building a residential home in a secluded area is a common feature, where a person resides in a reclusive area with no neighbors and no access to public transport (Evans, 2014).Levy argues that, like most European towns, German towns have no grid patterns and the general layout of many urban centers have an organic framework that entails having narrow roads that are reminiscent of 18th Century culture. American towns on the other hand place emphasis on accessibility to central districts and therefore the general layout is consisted of grid patterns (Levy, 2013).Reference ListEvans, C. (2014). 2014 Australasian Urban History/Planning History conference: Landscapes and ecologies of urban and planning history. Planning Perspectives, 1-6.Levy, J. M. (2013). Contemporary urban planning (10th ed). Upper Saddler River, NJ: Pearson-Prentice Hall Press.

How to Conjugate Reconnaître (to Recognize) in French

How to Conjugate Reconnaà ®tre (to Recognize) in French When you want to say I recognized or we will recognize in French, youll use the verb  reconnaà ®tre. In order to change it into the past or future tense, however, you will need to know its conjugations. This may not be the easiest French lesson, but we will show you how to form the essential forms of  reconnaà ®re  that youll need. The Basic Conjugations of  Reconnaà ®tre In French, there are easy verb conjugations and some that are more of a challenge. Reconnaà ®tre falls into the latter category. Thats because it is an irregular verb, so it does not follow a common rule in the conjugations. However, nearly all French verbs ending in -aà ®tre are conjugated this way. If you study a few together, each can be a little easier. For  reconnaà ®tre, the verb stem (or radical) is  reconn-. To this, you will add a variety of endings that match both the subject pronoun and the tense. This chart will help you learn the basics, including the common present, future, and imperfect past tenses. As an example, I recognize is  je reconnais  and we will recognize is  nous reconnaà ®trons. Practicing these in context will help you memorize them. Present Future Imperfect je reconnais reconnatrai reconnaissais tu reconnais reconnatras reconnaissais il reconnat reconnatra reconnaissait nous reconnaissons reconnatrons reconnaissions vous reconnaissez reconnatrez reconnaissiez ils reconnaissent reconnatront reconnaissaient The Present Participle of  Reconnaà ®tre The  present participle  of  reconnaà ®tre  is  reconnaissant. It is a verb, though there are some circumstances in which you can use it as an adjective or noun as well. Reconnaà ®tre  in the Compound Past Tense The compound past tense in French is called the  passà © composà ©. It requires use of the  past participle  reconnu  and the present tense conjugate of the auxiliary verb  avoir. For example, I recognized is  jai reconnu  and we recognized is  nous avons reconnu. More Simple Conjugations of  Reconnaà ®tre When youre unsure if you recognize something, you might use  the subjunctive verb mood. On the other hand, if youll only recognize something if something else happens, you can use  the conditional. In formal literature, you will find either the passà © simple  or  the imperfect subjunctive  forms of  reconnaà ®tre. Subjunctive Conditional Pass Simple Imperfect Subjunctive je reconnaisse reconnatrais reconnus reconnusse tu reconnaisses reconnatrais reconnus reconnusses il reconnaisse reconnatrait reconnut reconnt nous reconnaissions reconnatrions reconnmes reconnussions vous reconnaissiez reconnatriez reconntes reconnussiez ils reconnaissent reconnatraient reconnurent reconnussent The French imperative  drops all formality and skips the subject pronoun. When using  reconnaà ®tre  in direct statements, you can simplify it from  tu  reconnais  to  reconnais. Imperative (tu) reconnais (nous) reconnaissons (vous) reconnaissez

What is evidence in your view How can one tell truthfulness from Research Paper

What is evidence in your view How can one tell truthfulness from falsehood Indeed what tools are at the disposal of a critical mind to uncover evidence and draw reasonable conclusions - Research Paper Example t claimed that evidence comprised of the stimulation of an individual’s sensory receptors while another great empiricist named Bertrand Russell states that evidence is sense information, the mental items of one’s consciousness. Additionally, it is also tied closely to the philosophy of science. Unquestionably, the term evidence is barely a philosopher’s word of art. Philosophers are not the only personalities who regularly speak of evidence, but also judges, lawyers, scientists, historians, and reporters speak of it often. Therefore, the notion of evidence is stronger on a pre-theoretical ground than several other notions that enjoy similar fundamental standings within philosophy. If one relates philosophical explanations of evidence with the manner the notion is often used in non-philosophical notions, a confusion comes up. For instance, if you see how the non-philosophers like the historians, forensic scientists, and archeologists, among others term evidence th eir perception is quite different from that of the philosophers. Therefore evidence is based on belief (Kelly, 15). Reality can have a more complicated and fluid explanation than we might understand. Rather than being a tangible ability to view black and white dissimilarities concerning ideas and establishing beliefs on external evidence, an individual’s idea of reality can accommodate opposing beliefs, reject, and disregard truth when suitable, or embrace ideas seemingly outrageous in a sane biosphere. A postmodern work of falsehood permits for the changing and shifting of reality, hence providing the audience an alternative reality to associate the alleged truth outside the work. According to Winston, the reality is something impartial, external, and existing in its particular right, the nature of truth is self-evident. However, Kant challenges Winston idea and states the idea of reality is all in the human mind. Kant illustrated a strong distinction concerning our perceptions of reality and the

Supply Chain Management of HP Assignment Example | Topics and Well Written Essays - 750 words

Supply Chain Management of HP - Assignment Example The total integrated inventories with the global retailers had adopted by the organization corresponds to the rapid response model established by Towill and Christopher (2002). Consequently, the predictable demand model may be applied in the incorporated system adopted by the HP. Analysis and Findings Depending upon the basic assumptions that demand is either volatile or predictable, the product is either special or standard; supply lead times can either be short or long(Christopher &Towill, 2002, p.1).These assumptions can and are all applicable to the global supply market. Towill and Christopher (2002) had induced eight possibilities for the supply chain based on the product, lead times, and demand (p. 10). Furthermore, these specified characteristics are coherent to the critical mathematical combination formulae associated with the number of several possibilities in order to combine three sets of two elements. The analysis of these possibilities, in respect with cost-effectiveness and agility, Towill and Christopher (2002) had concluded that the representativeness of three pipelines such as agile pipeline, quick response pipeline, and lean pipeline model as the supply chain management tools (pp.9-11). Agile Pipeline Model Considering the agile pipeline model, agility can be referred as the business-wide capability that can embrace the organizational structure, logistic process, and information system and business process mindset (Christopher &Towill, 2002, p. 8).Not to mention, that the major characteristic of an agile organization is its flexibility in business operations. Implementation of this process can bring flexibility in the manufacturing process through significant automation (Christopher &Towill, 2002, p. 8). Therefore, this will help to initiate a rapid change process in the supply chain management process of HP; additionally, the concept of production flexibility was enlarged into the wider business context. Plus, it is recommended that HP should organize an orientation program to implement the concept of agility significantly. Lean Pipeline Model Implementation of the lean pipeline model in business process will help HP to focus on the reduction or elimination of solid waste. Moreover, it will help to maximize the supply chain efficiency through the level scheduling. Leanness can be referred to as the agile element in several circumstances (Christopher &Towill, 2002, p.8). Generally, several leading organizations around the globe use these approaches collaboratively to meet the customers’ needs rapidly. Both the lean and agile philosophies play an important role in enabling customized pipelines (Christopher & Towill, 2002, p.8). These are efficient low-cost processes that can optimize the materials and product flow of HP in an effective way.

Agricultural Household Model Essay -- Globalization, Open Economy

Nowadays, the world is being globalized.; Globalized or open economy is the one which has liberalized the trade and capital movement (Thorbecke et al 2003, p.154). Thorbecke et al also noted that openness through trade, foreign direct investment and financial market increase the flow of good and capital across the national borders (ibid. p.156). Consequently, most countries participate in international trade as their economies are opened to compete with others. The most affected by this competition are the emergent industries. Emergent or infant industry is a nuance of industries in their earliest stage of development/growth (Tribe 2000, p.31). Emergent industries can be divided into two groups; : absolute emergent is a new industry which does not exist elsewhere, usually is technology intensive and are predominant in developed countries (Castel-Branco 2002, p.46); and relative emergent industries are often new in the countries of origin, usually developing countries, but in other countries, such as industrialized world, they are already mature or develop (Castel-Branco 2002, p.48). The termsDefinitions of developing economy, under developed or less developed are used to describe countries that are economically backward and that need enhancement of living condition (Sen 1988 p.11). The essay will analyze the challenges of emergent firms in a context of globalized and underdeveloped world. Because of the narrow scope, the essay will only be discussing three challenges, namely, technology capability, industries reputation and availability capital for investment. Firstly, it will discuss the problems related to technology capability. Secondly, it will examine the role of reputation for emergent industries in national and internati... ...ty of the firms to provide stronger credibility and the capacity of the countries to create a good environment to develop these industries throughout better infrastructures. The solution of these problems is the intervention of the State by selecting some potential infant industries to protect. This intervention is necessary because the market per se can notcannot manage to deal with these issues. This must be done by taking into account first of all the domestic market so that it may well encourage openness to foreign trade (UNIDO 1997, p.27). Therefore, the Government must formulate policies in order to protect the new industries to guide them to the right direction for competing in international market otherwise the industries alone can not achieve this stage of mature. This means the infant industries in developing countries can die before achieve its mature.

Business Intelligence Essay

As Business Intelligence (BI) becomes a critical component of daily operations, real-time data warehouses (DW) that provide end users with rapid updates and alerts generated from transactional systems are increasingly being deployed. Real-time data warehousing and BI, supporting its aggressive Go Forward business plan, have helped Continental Airlines alter its industry status from â€Å"worst to first† and then from â€Å"first to favourite†. Continental Airlines is a leader in real-time BI. In 2004, Continental won the Data Warehousing Institute’s Best Practices and Leadership Award. Big Problems Continental Airlines was founded in 1934, with a single-engine Lockheed aircraft in the Southwestern U.S. As of 2006, Continental (Houston) is the fifth largest airline in the United States and the seventh largest in the world. Continental has the broadest global route network of any U.S. airline, with more than 2,300 daily departures to more than 227 destinations. Back in 1994, Continental was in deep financial trouble. It had filed for Chapter 11 bankruptcy protection twice and was heading for its third, and probably final, bankruptcy. Ticket sales were hurting because performance on factors that are important to customers was dismal, including a low percentage of on-time departures, frequent baggage arrival problems, and too many customers turned away due to overbooking. Solution The revival of Continental began in 1994, when Gordon Bethune became CEO and initiated the Go Forward plan, which consisted of four interrelated parts to be implemented simultaneously. Bethune targeted the need to improve customer-valued performance measures by better understanding customer needs as well as customer perceptions of the value of services that were and could be offered. Financial management practices were also targeted for a significant overhaul. As early as 1998, the airline had separate databases for marketing and operations, all hosted and managed by outside vendors. Processing queries and instigating marketing programs to its high-value customers were time-consuming and ineffective. In addition, information that the workforce needed to make quick decisions was simply not available. In 1999, Continental chose to integrate its marketing, IT, revenue, and operational data sources into a single, in-house, enterprise data warehouse (EDW). The data warehouse provided a va riety of early, major benefits. As soon as Continental returned to profitability and ranked first in the airline industry in many performance metrics, Bethune and his management team raised the bar by escalating the vision. Instead of just performing best, they wanted Continental to be their customers’ favourite airline. The Go Forward plan established more actionable ways to move from first to favourite among customers. Technology became increasingly critical for supporting these new initiatives. In the early days, having access to historical, integrated information was sufficient. This produced substantial strategic value. But it became increasingly imperative for the data warehouse to provide real-time, actionable information to support enterprise-wise tactical decision making and business processes. Luckily, the warehouse team had expected and arranged for the real-time shift. From the very beginning, the team had created an architecture to handle real-time data feeds into the warehouse, extracts of data from legacy systems into the warehouse, and tactical queries to the warehouse that required almost immediate response times. In 2001, real-time data became available from the warehouse, and the amount stored grew rapidly. Continental moves real-time data (ranging from to-the-minute to hourly) about customers, reservations, check-ins, operations, and flights from its main operational systems to the warehouse. Continental’s real-time applications include the following: †¢ Revenue management and accounting †¢ Customer relationship management (CRM) †¢ Crew operations and payroll †¢ Security and fraud †¢ Flight operations Benefits In the first year alone, after the data warehouse project was deployed, Continental identified and eliminated over $7 million in fraud and reduced costs by $41 million. With a $30 million investment in hardware and software over six years, Continental has reached over $500 million in increased revenues and cost savings in marketing, fraud detection, demand forecasting and tracking, and improved data centre management. The single, integrated, trusted view of the business (i.e. the single version of the truth) has led to better, faster decision making. Continental is now identified as a leader in real-time BI, based on its scalable and extensible architecture, practical decisions in what data are captured in real-time, strong relationships with end users, a small and highly competent data warehouse staff, sensible weighing of strategic and tactical decision support requirements, understanding of the synergies between decision support and operations, and changed business processes that use real-time data. Questions 1.Describe the benefits of implementing the Continental Go Forward strategy. 2.Explain why it is important for an airline to use a real-time data warehouse. 3.Examine the following sample system output screen. Describe how it can assist the user in identifying problems and opportunities. Extracted from http://www.teradata.com/t/page/139245/ 4.Identify the major differences between the traditional data warehouse and a real-time data warehouse, as was implemented at Continental. 5.What strategic advantage can Continental derive from the real-time system as opposed to a traditional information system? Additional information on Continental Airlines extracted from http://www.teradata.com/t/page/139245/ Continental scores with Teradata and Hyperion Continental Airlines, the world’s sixth largest airline, was recently named the â€Å"most admired global airline† by Fortune magazine. But Continental wasn’t always so highly acclaimed. In 1994, it ranked 10th out of 10 airlines assessed by U.S. Department of Transportation metrics. The airline knew little about its important customers, set fares and schedules using conventional industry assumptions, conducted contract negotiations blindly and fought fraud only after the damage was done. Continental’s turn around dramatically demonstrates how a data warehouse implementation and strategic use of BI—in this case, Teradata and Hyperion, respectively—can enable a company to attain competitive advantage. In fact, Continental’s earned it Gartner’s 2005 BI Excellence Award. Continental developed an enterprise data model that simplifies the joining of different subject areas to provide a single view of information for the BI environment. The model can support any query a user asks. Twenty-seven source systems feed the data warehouse, including schedules, inventory, reservations, OnePass (Continental’s frequent flyer program) and employee/crew payroll. More than 1,100 people use Continental’s Teradata/Hyperion-based system. The single, integrated, trusted view of the business has produced benefits ranging from better, faster decision-making to more than $500 million in cost savings, as well as incremental revenue from many initiatives that required BI information. The CRM and marketing team at Continental offers a conservative estimate of $150 million in revenue gains and $25 million in cost savings and fraud prevention.

Business Process Change-Checkers Restaurant - 5569 Words

Q#1 Provide the name of the organization (this must be a real organization and you may use the organization where you currently work; describe the organization’s size and summarize the primary mission of the organization. Don’t simply copy from the organization’s mission statement. I have chosen to evaluate and examine Checkers fast-food restaurant for this business process change project. Checkers boasts to be the restaurant where customers can â€Å"Feast On†. The menu at Checkers is â€Å"Bold food for those who like it big†. The restaurant chain may boast big flavor but one thing it doesn’t boast is a nutritious options menu which almost every other fast food competitor provides. Due to the rising rate of obesity in children and adults in†¦show more content†¦Through the repeatable process we can take advantage of Checkers successes and add onto them utilizing the menu change as a process to achieve the goal of offering a larger variety for anyone who wants to enjoy dining at Checkers. Checkers does have a defined process when it comes to menu items but the process when it comes to nutrition is definitely not documented as there is not a process in place. Within this part of the process we will need to redefine the menu and add processes for selection and implementation of additional items being added to the exiting menu. As the managed step in the process is examined the process and procedure to add additional items to the Checkers’ menu will be aligned with the restaurants strategies and goals. One of the goals of Checkers is to provide quality food to customers. If this goal is to be attained, the strategy to add additional items and add revenue to satisfy shareholders will be implemented and tracked throughout the process. At this stage, data can be collected from consumers to analyze which changes can be made to optimize the processes in place. Within the optimizing stage of process enhancement, Checker’s will continue to analyze processes and also present additional ownership to employees to continue process improvement. Mastery comes at all levels so employees, shareholders, and consumers will all benefit mutually. Everyone is involved in trialShow MoreRelatedMy Goal Of Writing An Ultimate Seo Checklist1526 Words   |  7 Pagesof customer profile that enjoys luxury French r estaurants in Shanghai. If Zoe, 29 years old, is a stylish fashion designer, then you would like to target people like Zoe with content and the keywords she uses. If Zoe was looking for a French restaurant, she would search for the brand name like Mr Mrs. Bund. 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